We won the bid.
Then we had to earn it.

The Challenge

The University of Southern Indiana was opening a new state-of-the-art athletic center. The creative vision was already developed. What they needed was a production partner who could execute it — precisely, on time, and across a facility still under construction.

We were awarded the project in a competitive bid against both local and national vendors.

The pressure was real. Installation had to align with the facility’s opening, and construction was happening in phases, which meant coordinating across multiple areas simultaneously. Every surface was different — walls varied in size, texture, and structure. Each piece had to be measured, produced, and installed with exact accuracy.

This wasn’t a standard signage project. It was a system that had to perform at every level.

The Solution

We approached the project as a fully integrated environmental graphics and signage system — not a collection of individual pieces.

Working closely with both the university and the design firm, we aligned on materials, timelines, and installation sequencing from the start. Every element was designed with real-world installation in mind, accounting for wall conditions, spacing, and construction phasing so execution stayed precise even as the building evolved around us.

The installation included:

• Nearly 4,000 square feet of custom wall vinyl graphics
• Dimensional lettering integrated throughout the facility
• Custom team branding elements for locker rooms
• A custom-built trophy case to showcase achievements
• Coordinated installation across multiple construction phases

Managing production and coordination in-house meant every component aligned — visually and functionally — before anything touched a wall.

The Results

The facility opened on schedule with a cohesive, high-impact environment that reflects USI’s brand at every turn.

• 4,000 sq ft of graphics installed with precision across varied surfaces
• Project completed within 90 days from award to installation
• Delivered on budget as quoted
• Zero rework — no missed measurements, no installation errors
• Seamless coordination across phased construction throughout

For projects like this, the margin for error is thin. By treating the whole facility as one connected system rather than a series of individual jobs, we were able to deliver a finished space that feels built — not assembled.